January 15, 2014

Need to Report the Location of an E-cigarette Retailer?

Click HERE

e-cig storeTFW needs your help!!!

When you are out and about in Wichita and see an e-cigarette retailer, click on the link  and simply answer a couple of quick questions. TFW wants to find out who is selling and where they are located for future initiatives with youth and the City of Wichita!

Hint: Look for words like “electronic cigarette” , “e-cig”, “e-cigarette”, and “vaping”.

April 8, 2014

Time to Look Beyond the Industry’s Smokescreen

Image Tobacco is the only legal product in our country that, when used as directed, will kill half the people who use it. It costs Kansans 3,800 lives a year, $927M in health care costs and $906M in lost productivity. Kansas youth begin smoking at a rate of 2,800 new smokers per year and 61,000 Kansas kids alive today will eventually die of tobacco related causes. And remember, these are not just numbers. They are our families, our friends, and our co-workers.

J. Leonard Lichtenfeld, MD (Deputy Chief Medical Officer of the American Cancer Society) recently stated, “This is clearly a crisis. We must do all we can to stop the tobacco epidemic in this country. The good news is we know how to turn back the statistics.” A comprehensive approach that includes excise taxes on tobacco products, comprehensive smoke-free laws and providing prevention and cessation programs at the state level has been shown by research to work. We applaud the Kansas legislature for protecting everyone’s right to breathe smoke-free air. But just like a stool that needs all three legs to stand, all three of these components are necessary to reduce tobacco use in Kansas. And Kansas lags behind on the other two components. The state tax is 79 cents per pack, lagging well below the national average, placing us 36th in the fifty states. The state spends only $900,000 of the $55M received from the Master Settlement on tobacco prevention and control, a mere 3.4% of the Centers for Disease Control recommendation as effective for tobacco control.

Lichtenfeld also makes the case that tobacco companies know what works in reducing their customer base, which is why their agenda is to distract us from proven interventions and instead pave the way for new products and tactics to keep people addicted. They are trying to shift the focus to new, untested products such as smokeless snus, dissolvables and electronic cigarettes. Their goal is to exempt these products from existing tobacco definition, smoke-free policies and tobacco taxes, using unverified claims they are less harmful. Industry supported bills are being seen in state legislatures across the country, using smoke and mirrors to distract us from what science tells us works.

And now we are looking at ground zero, how tobacco enters our communities. The tobacco industry spends vast sums of money each year on proven strategies to attract new users and retain current customers at the point of sale. To learn more about this, join TFW at the Kansas Health Foundation Tobacco Marketing Summit on May 28, 2014 to hear from national experts as well as our own store audit to look at possible solutions to tobacco marketing issues. Register for FREE!

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April 2, 2014

We Know They are Doing It…

So what do we do about it?

Studies have consistently shown that low-income communities and communities of color are more heavily exposed to  tobacco advertising at the point-of-sale than other communities.Additionally, such advertising may be targeted to or disproportionately impact certain population groups. For instance, the messaging used in marketing menthol cigarettes has been culturally tailored and targeted toward communities of color, especially Africans Americans.

Placement of and Price Discounts on Tobacco Products: Image

Tobacco companies have used a variety of point-of-sale strategies to place tobacco products prominently in the retail environment and keep these products affordable.  For example, in 2011, the tobacco industry spent an estimated $8 billion, or nearly $23 million per day, on cigarette advertising and promotional expenses in the United States alone. Approximately 84% (or nearly $7 billion) of this expenditure was spent on price discounts to cigarette retailers or wholesalers to reduce the price of cigarettes to consumers.87 A placement strategy may include placing tobacco products (e.g., cigarillos, cigars) next to candy or within the view of children and youth.88 Additionally, tobacco companies may deeply discount their products in stores in lower-income communities and require targeted placement of signs advertising lower prices in these stores.89 Youth and low-income individuals may be particularly sensitive to prominently placed, inexpensive tobacco products.79,90

Greater Density of Tobacco Retailers in Underserved Communities:

Research has shown that tobacco retail outlets are more heavily concentratedin low-income communities and communities of color than in higher incomecommunities.This makes tobacco products more readily accessible,potentially increasing consumption.

So what should we do about it? Join TFW at the Tobacco Marketing Summit on May 28, 2014 to hear about possible solutions to this and other tobacco marketing issues. Register for FREE HERE

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Source: USA. National Center for Chronic Disease Prevention and Health Promotion. Division of Community Health. Division of Community Health: Making Healthy Living Easier. By Centers for Disease Control and Prevention, Department of Health and Human Services, and Prevention Institute. Centers for Disease Control and Prevention, 2014. Web. 02 Apr. 2014. 
February 7, 2014

CVS Says Good-bye Tobacco and We Thank You!

cvs pharmacyEach year the tobacco industry spends close to $8B on advertising and promotions at the point where tobacco products enter our communities. Many of these outlets are located in pharmacies where people trying to manage conditions worsened by tobacco use are seen each and every day. We would like to applaud CVS Caremark for taking a giant step forward, choosing to stop tobacco sales in 7,600 stores across the country by Oct. 1, 2014.

“We’ve come to the decision that cigarettes have no place in an environment where healthcare is being delivered.” said Larry Merlo, the chief executive of CVS Caremark. We agree.

January 29, 2014

Report: Kansas spends 200 times as much treating smokers as preventing smoking

KS_Tobacco_Spending

Graph courtesy of Campaign for Tobacco-Free Kids (2014)

Kansas spends about 200 times as much to treat diseases related to smoking each year as it spends on preventing smoking and helping people quit, according to a report from the Kansas Health Foundation, American Cancer Society Cancer Action Network, American Heart Association, American Lung Association, and Tobacco Free Kansas Coalition.

Read more about the REPORT.

For more information, read this REPORT from the Kansas Health Institute.

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